I designed layouts and type treatments for the Black Belt Artist book. The book needed to have a minimal color palette, modern style, and allow for photos to carry. I paired modern serif and san serif typefaces together and used colors that were directly sampled from the photos for each artist spread. I wanted the layout to also have a modern style to it, so I utilized white space on pages that had text to balance out the large photos used in each spread.
Black Belt Artist Photo Book
I designed layouts and type treatments for the Black Belt Artist book. The book needed to have a minimal color palette, modern style, and allow for photos to carry. I paired modern serif and san serif typefaces together and used colors that were directly sampled from the photos for each artist spread. I wanted the layout to also have a modern style to it, so I utilized white space on pages that had text to balance out the large photos used in each spread.
Black Belt Artist Photo Book
Baby Boomer Galaxy meets Baby Boomer Brewing Company specializing in the Armstrong Ale. The brewery name comes directly from the name of the galaxy, but the name of my beer was inspired by NASA, which was created during the Baby Boomer Era.
The overall style behind this whole brand was mid-century modern which influenced the typeface and colors I chose, and the illustrations I created. Throughout my design process I thought about the details and elements that grab my attention when walking through the store and channeled that into the overall design which led me to bold colors, unique shapes, various patterns, hand drawn illustrations, and retro typefaces.
Baby Boomer Brewing Company
